2022-11-22
Bob Iger former CEO of the Walt
Disney Company returns to be Disney CEO
again. Disney board of directors decided to bring back Bob Iger. Current CEO
Bob Chapek decided to step down.
Disney board of directors thanks
Chapek for navigating the company during the time of Covid pandemic.
The board of directors is not happy
with Chapek’s performance. The board is still think that it is difficult to
find someone to replace Bob Iger.
Bob Iger Rules of
Success
1. Focus on achievement,
not company politics.
For Bob Iger company politics
obstruct career building. He fights his life to work at jobs that promote
people by their ability.
2. Disrupt yourself and
keeping up with the pace of change.
Bob Iger is the mastermind behind
Disney Plus.
3. Realize your incompetency
Bob Iger admitted that he doesn’t
have talent in movie making like many great filmmakers. Imagine Christopher
Nolan, James Cameron or Quentin Tarantino movies.
Realizing your incompetency will
remind us that we need to improve from our failures.
It takes Disney to make many Star
Wars movies until the company find success with the Mandalorian.
4. Define core success
of the business.
Bob Iger thinks that franchise is
the core success for a movie studio. Disney movies are created based on the
concept of franchise such as Toy Story, Marvels, Star Wars.
5. Emphasize on vision
more than micromanage.
Bob Iger Achievements
1. Expanding Disneyland Worldwide
including Disneyland Shanghai where he oversaw the construction by himself.
2. He had acquired Pixar Studio by the
means of stock option which made Steve Jobs became a Disney major shareholder.
3. He bought Lucas Film and expand
Star Wars’ universe.
4. He push Disney Plus to compete
with other streaming services.
Bob Iger is an American dream story. He rises from low and middle rank employee to the CEO.
He is 71 years old, finding the next
great CEO is continue to be Disney’s mission.