2024-05-12
Apple Inc. is in the final stages of reaching an agreement with OpenAI to incorporate the startup's technology into the iPhone, as part of a broader effort to bring artificial intelligence capabilities to its devices, according to individuals familiar with the matter.
The two parties have been working on the terms of a partnership that would integrate ChatGPT features into Apple's upcoming operating system for the iPhone, iOS 18.
Sources, who preferred to remain anonymous due to the sensitive nature of the situation, also mentioned that Apple has been in talks with Google, a subsidiary of Alphabet Inc., about the possibility of licensing their Gemini chatbot.
While these discussions are ongoing, no agreement has been reached yet.
If an agreement is reached with OpenAI, Apple will be able to offer a widely-used chatbot as part of its upcoming artificial intelligence features, which are set to be announced next month.
In April, discussions between Apple and OpenAI had intensified, but it is important to note that an official announcement of an agreement is not guaranteed in the near future.
Representatives from Apple, OpenAI, and Google have all declined to comment on the matter.
Apple has ambitious plans to make a significant impact in the field of artificial intelligence and intends to showcase its advancements at the annual Worldwide Developers Conference in June.
As part of this initiative, the company will utilize its own in-house processors and data centers to implement forthcoming artificial intelligence features.
Last year, Apple CEO Tim Cook revealed his personal use of OpenAI's ChatGPT but acknowledged the need to address certain concerns. He assured that new AI features would be introduced to Apple's products in a thoughtful manner.
During Apple's recent earnings conference call, Tim Cook expressed confidence in the company's competitive advantage in the field of AI. He emphasized Apple's belief in the transformative potential of AI and highlighted the company's unique ability to seamlessly integrate hardware, software, and services.
